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The three glasses of the Italian 2018 Gambero Rosso Wine Guide have been unveiled
Awards to the best labels of the peninsula, plus many “special mentions” The new edition of the Italian 2018 Gambero Rosso Wine Guide, which assigns awards the best labels and the best companies in the peninsula, was recently presented. As many know, the most anticipated moment is the award of the “Three Glasses”, a guarantee of production excellence. The guide reviews 252,000 wines and 2485 companies, and this year there were 436 wines that received the highest recognition. For 2018 the title of “wine cellar of the year” was won by the Venetian company Masi of the Boscaini family. Stefano Amerighi was the “winemaker of the year”, while the “emerging wine cellar” was Calabrian group Spiriti Ebbri. The green and organic sectors are gaining more and more space and the Three Green Glasses have increased – reaching 99 –...
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Don’t judge a book by its cover, but you can judge a wine by its label
The quality of wine is also perceived through marketing The right label can influence the taste and enjoyment of consumers. Indeed, a new study reported by Italian magazine Stile.it highlighted the considerable importance of the descriptions reported on bottles of wine, which even have a placebo effect, convincing buyers that the flavour will reflect what is reported on the label. “Fresco, fruity” or “smooth, structured, with hints of vanilla and cocoa” deceive the mind of those who taste the wine and influence their judgment. The more detailed and elaborate the descriptions (perhaps also with information about the winery, the producer and the company’s philosophy), the more the wine will be perceived as a high-quality one. This was proved by submitting 3 very popular white wins (riesling, chardonnay and sauvignon blanc) to 126 consumers and asking them to judge them....
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Beer and beauty: a combination destined to be successful
Anti-age and antioxidant, the famous drink with hops invades the cosmetics market Not just tasty and thirst-quenching. Beer is a natural remedy for small health problems and a beauty secret known about for many years now. It can be used to alleviate tired feet, to give dry hair strength and shine, to soothe and soften facial skin. Hops are a powerful anti-bacterial and a valid antioxidant with several, different uses. That is why the cosmetics market is showing more and more interest in the famous “blonde”. One of the first to believe and invest in beer used in aesthetics was Giuseppe Collesi. In Apecchio, on the Marche Apennines, he produces both craft beer bottles famous the world over and an exclusive line of cosmetics called “Sorgente di birra” (source of beer). Creams for face and body, tonics, soaps, sun...
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Italian beer conquers the market
Microbreweries and brewpubs are increasingly on the rise. Even starred chefs have inserted a bear menu In just a few years, less than 15, Italian craft beer has managed to win over consumers’ palate. Until recently, to be able to find a decent beer you needed to look for a Belgian pale ale or red ale in the rare pubs managed by expert landlords with a passion for their job. Now instead new breweries are opening in all towns, there is growing attention from producers and Italian beer competes with beer made in countries with a far older and long-standing tradition. Craft beer brands are now making their way in the wine menus of renowned restaurants, wine cellars and wine bars. Even tastings, cultural courses, big national or international events are held. Also foreign media are turning the limelight...
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Peroni is in love with Umbria
The green heart of Italy has been chosen, once again, for harvesting barley to produce the famous beer To make excellent beer, quality raw materials make a difference. This is why Peroni, a historic world-renowned Italian brand, chose, for the third year in a row, to inaugurate its barley harvest in Umbria, specifically in Deruta, where Paolo Palmerini’s farm is based. The supply chain farmer was also featured in the latest TV commercial of Peroni Gran Riserva. Harvesting is a crucial time of the year in order to offer consumers a product that lives up to its name. And this year’s drought does not seem to have had a negative impact. Actually, according to Fabio Scappaticci, production and quality manager of the Saplo malthouse, the extraordinary quality of this year’s crops is due to the scarce rainfall. Barley, the...
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Increasing demand for vegan wine
Absolute ban on animal products for clarification, stabilisation and labelling There is an increasing demand for vegan wine in Italy. And now there is also a specification that protects the quality of the products. It is called Veganok, the first and only ethical certification created in Italy that, in the absence of European and national regulations, has drafted a strict code acknowledged and approved by the Associazione Vegani Italiani (Italian Vegan Association). The Veganok specification includes a note referring to alcohol, which forbids the use of animal products for clarification and stabilisation (such as, for example, albumin, casein, fish glue, gelatine, etc.), while the use of glues, inks, lubricants or any other product of animal origin is prohibited for labelling and packaging. In addition, tips for matching wine should not contain indications referring to food of animal origin. In...
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