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Wine, virtues and responsible consumption


Wine was, of course, high on the list of the stars of the holiday season we’ve just come through. Whether it was at the dinner table, on the counter of a wine shop or a precious gift under the tree, the popularity of this historic beverage among all generations of Italians is constantly on the rise.

What properties does wine actually have? Moderate consumption of wine can actually provide our bodies with various benefits, it counters free radicals and slows down ageing. Wine is an active anti-inflammatory and has bactericide properties, fighting germs like salmonella and shigella, which causes dysentery, and fighting Helicobacter pylori, the main pathogen of our stomach lining. When enjoyed in moderation it is also beneficial to blood circulation, preventing arteriosclerosis, protecting blood vessels and reducing the risk of cardiovascular diseases.

Apart from its many virtues, wine is also, and above all, an integral part of Italy’s history and identity. Introducing young people to what it takes to make a quality product, and possibly teaching them something about the correct consumption of wine, is therefore a primary objective for industry operators, whose task includes providing the right tools to raise awareness of the “Culture of Wine”.

This is why many schools in Italy recently begun to promote the Drinking responsibly – young people and wine through education and culture project”, which involves secondary school students in a full immersion course of four lessons on the history of wine.  Thanks to this initiative, students were able to learn more about Italy’s wine-making tradition and the importance of wine in history, as well as discuss the topic of responsible drinking.